SILLY STRING News

SILLY STRING Launches Glow String

August 6, 2014

Iconic toymaker SILLY STRING announces the launch of Glow String, a glow-in-the-dark version of SILLY STRING Spray Streamer. Like the original, Glow String features SILLY STRING’s inimitable spray out of fun, foamy “string”.   

Available in SILLY STRING’s standard 3 oz (85 g) size can, Glow String works like most other glow-in-the-dark products – after exposure to light, it will glow in the dark. “SILLY STRING is one of the most-loved novelty toys and party items of all time,” says Brand Manager Tom Revelle.  “Kids already love to play with SILLY STRING after it’s been sprayed out of the can – they squish it together and throw it around, or use it to create fun and silly designs. So Glow String simply adds another really fun dimension to the play possibilities.”

Like SILLY STRING Spray Streamer, Glow String is made in the USA and is non-toxic, non-flammable, and safe for children and the environment. It is available to retailers and distributors in 12-pack bulk cases or 12-pack counter displays and is equally appropriate for everyday in-line placement, or as a seasonal, off-shelf item. Available in green, which is its color both in the light and in the dark, Glow String joins SILLY STRING’s existing line-up of standard (3 oz/85 g) cans, and the very popular SILLY STRING Max (5 oz/141 g), both of which are available in 7 colors. For more information, contact sales@silly-string.com or 315-788-3431.

About SILLY STRING

SILLY STRING, based in Watertown, NY, is all about fun. Since 2001, the company has produced millions upon millions of cans of SILLY STRING and SILLY STRING Max Spray Streamer in its manufacturing facility in DeWitt, IA. Those cans, in turn, have produced a gazillion smiles and squeals of delight from kids, families and celebrants throughout the United States and Canada.

SILLY STRING is a division of CAR-FRESHNER Corporation, maker of the iconic LITTLE TREES automobile air fresheners.

Press Contact:  Tom Revelle | trevelle@silly-string.com  |  315-221-7350

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SILLY STRING Brand Spray Streamer News and Updates, so you can stay on top of everything that's happening in the world of SILLY STRING.
SILLY STRING Brand Spray Streamer News and Updates, so you can stay on top of everything that's happening in the world of SILLY STRING.